For advertisers
Choose the route before choosing the dashboard.
Dharmarth Ads translates calls, leads, sales, bookings, installs or reach into a policy-checked planning receipt. It exposes candidate channels, known exclusions and the authority still required. The current service does not place media orders.
One planning system
Describe the business result in ordinary language.
A business should not need a DSP seat or an attribution schema to explain what a useful outcome looks like. The current workflow turns that intent into a reviewable route plan.
- 01
Describe
Goal, budget, market, language, product and destination.
- 02
Screen
Category, budget floor, destination and known policy constraints.
- 03
Plan
Candidate route mix, reasons, exclusions and evidence gaps.
- 04
Request review
A separate human queue; no order, spend or connector action.
Commercial truth
A future quote must explain every rupee.
- Working media
- Money intended for the media platform or publisher order.
- Platform / partner
- DSP, data, verification, publisher or execution costs shown separately when known.
- Dharmarth Ads
- Planning, setup, operations, analytics or subscription fee disclosed before approval.
- Taxes and payment
- Itemized in a signed order; no fee or tax is invented by the planner.
A planning receipt is not a quote, reservation or performance guarantee. Media can begin only after a real account or contracted partner, written scope, policy review, authority and payment terms exist.
Every current recommendation states
- Candidate alternatives considered
- Policy and budget exclusions
- Decision-rule version and data maturity
- Approvals and account access still required
- Connector execution status
- The boundary between plan and order
The MVP uses deterministic rules, not a trained outcome model. No forecasted reach, conversion or return is fabricated.
Enterprise roadmap
Scale control before scaling spend.
These capabilities are product gates for enterprise execution, not claims about the current token-protected MVP.
Governance required
- Named users, MFA and organisation hierarchy
- Role-based access and segregation of duties
- Budget authority and four-eyes approval
- Claims, creative rights and policy evidence
- Connector scopes, expiry and tested kill switches
Decision operations required
- Scenario planning and constrained allocation
- Calibrated uncertainty ranges
- Pacing, anomaly and data-quality alerts
- Incrementality and holdout design
- Spend, fees, outcomes and finance exports
Start from evidence
Build the first plan before buying the first impression.
The brief creates an on-screen recommendation and makes missing access, policy or measurement work visible before money moves.
Create a planning receipt